YORK UNIVERSITY
Open Your Mind

Had the opportunity to work on the second iteration of this campaign where we looked to evolve the imagery that tapped into the uniqueness of the programs at York University. We created original pieces for Art and Engineering through a motion capture shoot of a dancer and a traditional photoshoot of braille. And worked tirelessly to find elevated stock imagery and footage that fit perfectly with the style of the headlines, bringing new life to this successful campaign.